
BAYER
In the old days we used to hire traditional consultants or other specialists when we had a problem that needed to be fixed. The Become Framework approach, especially in the hands of a Become Purpose Strategist™, works differently. It takes advantage of the knowledge and expertise present in the company and channels that to optimize the business. In this way, you as an enterprise become your own consultancy. It is a unique, systematic and highly effective approach that I truly recommend.
Gaby Vreeken | Marketing Director Bayer Consumer Care
Bayer Consumer Care